Saturday, October 25, 2008

Going Green for the Holidays



"The best gifts this Holiday season come in "green" packages. New consumer shopping trends indicate that while Americans are tightening their wallets, they are more willing to spend money on gifts that give-back this Holiday season. Tread Light Gifts, a new Seattle-based online gift store is proving that consumers can have it all by supplying eco-chic gifts that are made from environmentally-friendly products. Even better, one-percent of gross revenues will be donated to environmental organizations approved by the 1% For The Planet organization.

'Now more than ever, consumers want to feel good about every dollar they spend,' says Tracy Oklander Anderson, owner of Tread Light Gifts. 'Since launching our online gift shop in August, we've seen sales steadily increase as consumers focus their attention on the small steps they can take to help the environment without sacrificing style'.

All gifts are either organic, recycled, sustainably produced, fair-trade or manufactured by companies who contribute back to the earth or their communities. In addition, many of the gift kits are packaged in 100% organic cotton totes, unlike traditional gift baskets which use straw, wood, or plastic baskets, and come with a no-waste, plantable gift tag that will bear beautiful wildflowers."

This comes as a pleasant and positive indication that consumers are demanding a higher quality of product and merchandising. And what's great is that companies, like Tread Light Gifts are listening. With continual reports of tainted and inferior products coming out of China, which are not only harmful to the earth, but to animals and humans, as well-- purposefully natural products certainly make the better alternative.

As we plan our gift-giving this holiday season, it's good to know that there is yet another option available to celebrate-- while making a contribution to the environment. Why not consider Green gifts under the tree this year?

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